An Experienced Guide
About Us
Led by veteran brand strategist, Cassandra Rosen, FK Interactive is a woman-owned corporate and personal brand consultancy that helps founders and industry leaders how to create flourishing organizations and brands through better communication, thought leadership, and earned media strategies.
Rosen’s core team of strategists and consultants share over 35 years of experience working side-by-side with established and new C-suite, product creators, and business owners.
Through their proprietary systems and frameworks, they’ve helped businesses scale, grow, and build their bottom line without hiring entire marketing departments or large agencies.
Her team prides itself on being able to empower sales teams, generate innovative ideas, and collectively provide fresh insight that helps her clients outperform the competition.
Our Core Values
Don’t sell, solve a problem. That’s how you build loyalty.
True leadership means integrity, transparency, and truth.
Growth means the constant evolution of the learning process.
Working smart means partnering up. Know what you bring to the table.
Innovate, innovate, innovate.
We do what we do because we LOVE growing brands.
There is nothing more exciting than being a part of a change or new innovation within the market. Our team was drawn together by a passion for entrepreneurship, creativity, and innovation. This is why we do what we do for our brand clients.
We believe in bucking the status quo: Balancing efficiency with elegance, leveraging all resources, and not just generating leads to sell, but building real relationships with people.
By harnessing the power of community-driven conversations, we are able to support our clients and create lasting relationships that impact their bottom line.
“If you’re ready for a partner that understands not just one department, but your entire purpose and business, you’re in the right place.”
Cassandra Rosen, FK Interactive
What Makes Us Unique
Following our passion for innovation, FK is also proud to have emerged as the only lifestyle agency with a globally recognized content platform and influencer network, Crave Local.
Crave was created to educate buyers about new products, the fun ways to use them, and where to buy and try out new experiences. Its editorial content is driven by in-demand stories, recipes, reviews, and trends. Over the years, our not-for-sale brand recommendations have become a reliable reference to many industry professionals.
After a decade in business, Crave has become a sought-after lifestyle publication and syndication source for numerous international publications and producers, including MSN, Yahoo!, Real Simple, Food & Wine, Buzzfeed, BravoTV, Huffington Post and more.
Utilizing our unique publishing arm, and ever-expanding media relations, our team can help brands reach millions in moments instead of waiting for years to see results.
