building brand awarenessFK Interactive

Using Twitter Chats And Parties To Drive Awareness For Your Brand

By: Kevin Rosen / 1 Apr 2014 in Build Your Brand, Lead Generation, Social Media Marketing

Consumers are ready to be empowered as your loyal brand advocates, especially when you are helpful with your content. Instead of spewing about how awesome you are, give them something they can use. When you do that, magic happens. One of our clients, a leading beverage brand, told us that a single social media campaign reached their team goals-for the entire year. The reason: they were helpful, instead of just tooting their own horn.

4 Steps To Creating Successful Branding Campaigns

By: Kevin Rosen / 2 Mar 2014 in Build Your Brand, Marketing Partner

Today, branding is more than just a unique design on a bottle. Millennials, Generation X, Baby Boomers, regardless of what age group your customers fit in, they all want more than just a pretty bottle, they want a story.

BUYERS today are more educated, aware, and eager to learn about what they are buying and making decisions not only before they visit the store, but are even researching your brand while at the store on their mobile devices.

It is more and more important that your business is developing more than just promotional materials and ads, but creating conversations along with content that benefits the consumer.

This article shares how you can create a lasting, successful branding campaign

How Content Marketing Strategies Can Grow Your Business

By: Kevin Rosen / 5 Jan 2014 in Build Your Brand

Anyone can tell a story, but it is a rare few that know how to tell it well. This article will discuss the basis Of Content Marketing Strategies:

Grow Your Business With A Non-Traditional Online Approach

By: Kevin Rosen / 20 Dec 2013 in Build Your Brand, Lead Generation, Search Engine Optimization (SEO)

It is understood that “you need to sell where the customers are.”

Many feel that customers won’t buy unless they have the opportunity to touch, taste, smell…basically go through all of their senses in order to make a decision to purchase your product.

This is usually the point when reality begins to kick in.

Cedric The Entertainer Shares Some Advice for Startups (and Comedians)

By: Kevin Rosen / 20 Nov 2013 in Build Your Brand

With much success participating in “The Steve Harvey Show,” “The Original Kings of Comedy,” “Ice Age” and currently hosting the game show “Who Wants to be A Millionaire” and doing his live stand-up performances and charitable work, Cedric Kyles now makes time to review pitches and invest in select tech startups.

4 Steps To Creating Successful Branding Campaigns

How Content Marketing Strategies Can Grow Your Business

Cedric The Entertainer Shares Some Advice for Startups (and Comedians)

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