New spirit portfolio earns high awards at 11th annual spirits competition
Health & Energy Food Corporation, importer and owner of Organika Vodka, announced that they have selected FK Interactive as its agency of record to spearhead brand awareness and media relations for their ultra-premium spirits portfolio in the United States market.
Smart brands have learned quickly that storytelling, as well as transparently connecting that story narrative to their ideal demographic, will positively affect sales and deplete inventory, and can prove highly beneficial to generating brand loyalty.
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