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Six Steps To Creating a Successful Marketing Strategy

By: Kevin Rosen / 31 Aug 2015 in Build Your Brand, Marketing Partner, Search Engine Optimization (SEO), Social Media Marketing

Most entrepreneurs and executives know that in order to be successful, they will need to have a plan or strategy.

Whether your business is service or product based, you are going to start off and continue to have the same question:

“How are we going to get people to know about, care, and potentially buy into our business?”

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advertising on the internet, advice for startups, content marketing, guest blogging, marketing on social media, organic traffic, search engines, selling on the web, SEO, social media, successful marketing strategy

Create a Complete Content Marketing Strategy

By: Kevin Rosen / 17 May 2014 in Build Your Brand, Marketing Partner, Social Media Marketing

Attracting the Right Customers

Like all relationships, you’ll need understanding, communication and patience.  Businesses must understand the needs of their target audience, and how they fit into their life, before sharing how they can fulfill that need.  Unlike paid media or other direct sales channels, social media requires a big-picture mindset, because the goal is to build relationships-not expect an immediate conversion.

 

Here are 8 steps to structuring a complete marketing strategy

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advertising on the internet, advice for startups, content marketing, education marketing, grow brand awareness, how to grow your website, marketing on social media, medial school, search engines, SEO, social, social media

Using Twitter Chats And Parties To Drive Awareness For Your Brand

By: Kevin Rosen / 1 Apr 2014 in Build Your Brand, Lead Generation, Social Media Marketing

Consumers are ready to be empowered as your loyal brand advocates, especially when you are helpful with your content. Instead of spewing about how awesome you are, give them something they can use. When you do that, magic happens. One of our clients, a leading beverage brand, told us that a single social media campaign reached their team goals-for the entire year. The reason: they were helpful, instead of just tooting their own horn.

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advice for startups, content marketing, grow brand awareness, grow followers on twitter, how to grow your website, marketing on social media, social media, Twitter, Twitter chats, twitter events, Twitter Parties

Building Relationships Through Social Media Marketing

By: Kevin Rosen / 2 Jan 2014 in Social Media Marketing

An effective social media strategy should be focused on sharing news, educating, entertaining, and relationship building. Things like good morning shoutouts, #FollowFriday, and regular social chats can increase exposure by millions each week, build brand awareness, and open doors to sales opportunities. When you are helpful and provide value to your followers, they’ll choose you more often, even if your competition costs less.

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advice for startups, content marketing, Facebook Google plus, grow brand awareness, how to grow your website, marketing on social media, social media, Twitter
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